creative content director
Pantene | P&G | 2016 | TNT
VideoMaker & Creative: Bruno Borghi
An activation developed for the second-screen coverage of the 2016 Oscars, where the audience voted in a real-time poll for the most beautiful red-carpet hairstyle, #WOWHair Pantene, which influencer Camila Coutinho recreated live during the ceremony's break.
#WOWHAIR PANTENE
Listerine | Kenvue | 2016 | Space
VideoMaker: Bruno Borghi
A Latin American campaign developed by Listerine for the Space channel, which created the "Monster of Monsters" category, hosted by actor Dolph Lundgren, for the Space Awards, an award show celebrating action films. This special category aligns with Listerine's global brand positioning: "Bring Out the Bold".
monstro dos monstros
Hellmann's | Unilever | 2016 | TNT
VideoMaker: Bruno Borghi
"Flavors of Cinema" taught movie buffs recipes inspired by major hits from world cinema. The show, aired during breaks in TNT's programming, was hosted by chef Renata Vanzetto and Bruno Bock and Rolandinho from the YouTube channel Pipocando, with Hellmann's as its main sponsor.